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Impact Driven AI · Automation Deep Dive
Automate Email Replies with Custom GPT & Make

Feeling buried in emails that steal time away from serving your clients or relaxing with your family? You’re not alone. For women entrepreneurs ready to scale without the burnout, automating your email workflow with a custom GPT and Make (formerly Integromat) can free up countless hours — without sacrificing the personal touch. Here you’ll learn to filter out unwanted marketing emails, generate high-quality draft responses automatically, and overcome common Slack integration hiccups, straight from a real coaching session with automation expert Brittany Long. Get ready to finally build an email system that works for you — not the other way around.

→Filter out marketing junk so only real inquiries reach you.
→Auto-generate drafts in your voice with a custom GPT + Make.
→The Slack tagging fix — and when to skip Slack entirely.
How to Automate Email Replies with Custom GPT and Make — Brittany Long, Impact Driven AI
Why It Matters
Why Email Automation Is a Game Changer

You’ve probably been told to “delegate more,” but when it comes to emails that require nuanced responses — or worse, marketing junk that clutters your brain — it’s not just about delegation. You need a repeatable, scalable, and intelligent system that protects your time and your voice.

The combo: a custom GPT email responder, powered by Make. It helps you sort, filter, and respond to important inquiries without sacrificing your voice (or your sanity).

The Walkthrough
Build It in 3 Steps

Here’s exactly what we covered in the live session breakdown — and how you can implement it, too.

1
Filter Emails Like a Pro to Focus on What Matters

Let’s be real: about 80% of your inbox is marketing fluff you never asked for. Here’s how it got fixed with Make’s built-in filtering module:

▸Check only within the “Inbox” category, avoiding All Mail clutter.
▸Block messages containing “unsubscribe” — a reliable flag for newsletters and promos.
2
Automate Drafts with Custom GPT for Fast, Human Replies

Instead of replying manually or hiring a VA to work from templates, connect a trained custom GPT (built with the ChatGPT Custom GPT builder) to generate personalized drafts. What they tested:

▸GPT-generated replies triggered only from filtered emails.
▸Natural, in-your-tone drafts without overused AI phrases.
▸No unnecessary signatures or CTAs — like accidentally offering free calls.
▸Tip: Train your GPT on context rules like “never include my last name” or “don’t offer a free consult unless prompted.”
3
Skip the Slack Tech Drama (For Now)

Does your Slack send alerts that tag the wrong person? That’s what happened here. Despite setting up notifications for new drafts, the bot mis-tagged Brittany instead of her client. After troubleshooting, they ditched real-time Slack alerts in favor of a simpler routine: check email drafts once a day.

▸Pro Tip: If you love Slack, find your Slack user ID in the web version’s settings — you’ll need it to tag yourself correctly via Make.
Bonus
Testing Is the Key to Trusting Automation

The key takeaway? Automations aren’t “set it and forget it” right away. She’ll be testing her email responder over the week — watching how well it filters, whether the drafts truly sound like her, and where the rules need tightening before she fully trusts it with her inbox.

Testing and fine-tuning the custom GPT email responder before trusting it
The Bottom Line
An Inbox That Works for You

You didn’t build your business to spend your days stuck in your inbox — and now you don’t have to. With Custom GPTs and Make, you can automate your email flow in a way that feels just like you wrote it, minus the time suck. Systems that scale your business and your life, without slapping on soulless automations.

Filter first. Cut the 80% of junk before AI ever touches it.
Sound like you. Train the GPT on your voice, your rules, your boundaries.
Test before you trust. Run it for a week and tighten as you go.
// Two ways forward
Ready to Reclaim Your Inbox?

Want help creating a custom email responder that speaks your voice? Check out AI Pocket Coach — your on-demand guide to implementing AI workflows faster, smarter, and 100% human-centered. Ready to scale your income with automation that creates leverage? Look into AI to $100K, our top resource helping women build custom AI systems that grow cashflow with ease.

1,500+ consecutive days of revenue and counting.
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© 2026 Long Family Media LLC — Impact Driven AI — All rights reserved
Disclaimer: While the content and ideas come from our own expertise, the images/videos are AI-generated so we can deliver helpful information to you faster.

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